Family admin, delegated

Delegate
and forget.

EMILE is the household manager for everything you don’t want to hold in your head. Forward the school email, party invite, screenshot, recipe or product link. EMILE turns it into the right reminder, calendar event, shopping item or price alert, then messages you on WhatsApp when it matters.

See how it works
A$7.99 a month · Cancel any time. Reading your dashboard is always free.
9:41● ● ●
E
EMILE
your household manager
You forwarded a birthday invitationSophie’s party · Saturday 2:30pm
Done.✓Party added to your calendar✓“Buy Sophie’s present” — 7 days before✓“Write card” — night before✓I’ll remind you again Saturday morning
Add toilet paper and blueberries to shopping.
Added both. Your shopping list now has 8 items.

The mental load
can leave the household.

You should not need another app that gives you more admin. Treat EMILE like a great house manager: send it the mess, and let it turn that mess into action.

1

Forward it

Messages, photos, screenshots, invitations, emails, recipes or product links.

→
2

EMILE understands it

Dates, tasks, people, purchases and follow-ups are pulled out automatically.

→
3

EMILE organises it

Calendar entries, reminders, lists and trackers appear in your household dashboard.

→
4

EMILE nudges you

WhatsApp reminders arrive when you can actually do something about it.

Four jobs.
One household manager.

The interface can stay simple because the behaviour is simple: if you want EMILE to remember or act on something, forward it.

✓
01 · Remember

Calendar & reminders

Never miss the dress-up day, sports carnival, early tutoring session, party, roster or random task again. Forward it once; EMILE works out what needs remembering.

School newslettersParty invitesAppointments“Remind me to…”
♡
02 · People

Birthdays & anniversaries

Give EMILE the people who matter. Before the date, it reminds you about the present. On the morning, it can prepare a message in your voice, ready to send.

Gift reminderCard reminderDraft messageRecurring every year
+
03 · Shop

Shopping list

Message “toilet paper”, forward a recipe, or send the things you notice as you go. EMILE keeps the live list so you do not have to.

Add one itemRecipe → ingredientsAsk for full listOnline cart · coming soon
↓
04 · Watch

Price watch

Like something but not at full price? Send the link to EMILE. It watches the price and messages you when it drops.

ClothesKids’ gearHousehold itemsSale alerts
The point

No new system
to maintain.

“The family admin shouldn’t belong to the person who happens to remember it.”

EMILE sits between the chaos coming in and the things your household needs to do. Instead of deciding who carries the mental load, outsource the load.

WhatsApp is the front door. Your calendar and activity dashboard are there when you want the overview.

How to use EMILE
in 60 seconds.

This section is deliberately formatted so the same content can become a one-page onboarding PDF.

The entire manual

Forward EMILE everything.

If a good house manager would want to know about it, EMILE probably should too.
1. Something has a date?

Forward it. EMILE creates the event and the useful reminders around it.

2. Something needs doing?

Message it. EMILE remembers it until the right moment instead of making you hold it in your head.

3. Something needs buying?

Send the item or recipe. EMILE keeps the shopping list for you.

4. Something is too expensive?

Send the link. EMILE watches the price and tells you when it is worth buying.

Examples you can send:

“Remind me to take the cake out in 35 minutes.” · [screenshot of school newsletter] · [photo of birthday invitation] · “Add dishwasher tablets.” · [recipe link] · “Watch this jacket and tell me when it goes on sale.”
Get started

Give your brain
less to carry.

Sign in, say hello to EMILE on WhatsApp, and start sending it the things you would otherwise have to remember.

Start in two minutes

Sign in with Google, send EMILE a hello from your phone, and type the code it sends back. That is the whole setup.

Reading your dashboard is always free. A subscription is what lets EMILE save things for you.